Joe Is A Fifteen-Year-Old Boy Whom Is In The Process Of

Joe is a fifteen-year-old boy whom is in the process of transitioning into the gender that he identifies. As of now, he is in the gender non-conforming stage of his transformation. â€Å"Should I use the women’s restroom? Should I use the men’s restroom? What if someone harasses or assaults me if I go in there? I just do not know what to do.† This could go through the mind of someone going through the non-passing phase of transitioning into a transgender individual. Lately, there has been heavy discussion on the rights of transgender individuals to use public facilities. These thoughts and conversations have been bubbling in the past few months since President Trump took office in January. Gender-neutral restrooms is a large topic discussed in†¦show more content†¦This is not the case for everyone, which is a large issue in the world today. Gender identity is someone’s perception of the sex of another person. This is heavily discussed in our socie ty today where gender binary and the population of the transgender community grows every day. People are born male and female and conform to the way they want to be whether it be masculine or feminine. (Wood, pg. 172-173). According to CNN, House Bill 2, also known as â€Å"The Bathroom Bill,† is a statewide policy that bans individuals from using bathrooms that do not coincide with their biological sex. In other words, a female who identifies as a male can only use a women’s restroom in public areas and vice versa. The bill may also pass legislation to state government, which would mean state laws prevent any local rulings. As of 2016, CNN has released statistics on states that have, do not have, and are completely against having gender-neutral restrooms. This is where the â€Å"gender neutral bathroom initiative† comes into play. The Gender Neutral Bathrooms Initiative is a project to ensure that every student can have a place where they feel safe using the bathroom. Many individuals are in the non-conforming stage of transitioning, making this an uncomfortable topic. People who define themselves as gender queer or gender nonconforming choose not to placeShow MoreRelatedEssay An alysis of Great Expectations by Charles Dickens5944 Words   |  24 PagesEstella was born into the lowest level of society – the daughter of the coarse convict, Magwitch. Therefore, when she reacts to him so negatively, full of insults and â€Å"disdain† (Ch. 8 p. 49), Pip is crushed simply because he is a â€Å"common-labouring boy† (Ch. 8 p. 49). Dickens uses Estella as his generalised impression of the â€Å"common† (Ch. 8 p. 49) upper-class young woman. Many people would become more interested with the novel because this behaviour was regarded to be the norm. The realism ofRead MoreErnest Hemingway Essay6491 Words   |  26 Pagespride, fearlessness in any undertaking, and an interest in physical violence must have left his closest companions admiring in awe. Probably, all of the above allowed Hemingway to live through several divorces and the untimely suicide of his father whom he loved so dear, and still write with the greatest of adroitness and emotion. Maybe that is how he has endeared himself to the entire world and why his legend will live for eternity. nbsp;nbsp;nbsp;nbsp;nbsp;One of Hemingway’s resounding qualitiesRead MoreThe Montgomery Bus Boycott5270 Words   |  22 Pagesbus or no mans land for the blacks. There was no sign declaring the seating arrangements of the buses, but everyone knew them. The Montgomery bus boycott started one of the greatest fights for civil rights in the history of America. Here in the old capital of the Confederacy, inspired by one womens courage; mobilized and organized by scores of grass- roots leaders in churches, community organizations, and political clubs; called to new visions of their best possibilities by a young black preacherRead MoreThe taste of melon by borden deal11847 Words   |  48 Pagesthink of the summer I was sixteen, a lot of things some crowding in to be thought about. We had moved just the year before, and sixteen is still young enough that the bunch makes a difference. I had a bunch, all right, but they weren’t sure of me yet. I didn’t know why. Maybe because I’d lived in town, and my father still worked there instead of farming, like the other fathers did. The boys I knew, even Freddy Gray and J.D., still kept a small distance between us. Then there was Willadean WillsRead MoreJoker and Batman Essay9227 Words   |  37 PagesUnlike most superheroes, he does not possess any superhuman powers or abilities; he makes use of intellect, detective skills, technology, and physical prowess in his war on crime. Contents [hide] 1 Publication history 1.1 Creation 1.2 Early years (1939-1949) 1.3 The fifties and early sixties (1950-1963) 1.4 New Look Batman and camp (1964-1969) 1.5 ONeil and Adams (1970-1985) 1.6 The Dark Knight Returns, ONeils editorship, and the new millennium (1986-present) 2 Fictional characterRead MoreInnovators Dna84615 Words   |  339 PagesInnovator’s Solution. Now e Innovator’s DNA shows where it all starts. is book gives you the fundamental building blocks for becoming more innovative and changing the world. One of the most important books to come out this year, and one that will remain pivotal reading for years to come.† Chairman and CEO, salesforce.com; author, Behind the Cloud â€Å" e Innovator’s DNA is the ‘how to’ manual to innovation, and to the fresh thinking that is the root of innovation. It has dozens of simple tricksRead MoreDeveloping Management Skills404131 Words   |  1617 PagesProvide Salient Rewards 344 Be Fair and Equitable 348 Provide Timely Rewards and Accurate Feedback 348 SKILL ANALYSIS 354 Case Involving Motivation Problems 354 Electro Logic 354 SKILL PRACTICE 361 Exercises for Diagnosing Work Performance Problems 361 Joe Chaney 363 Work Performance Assessment 364 Exercise for Reshaping Unacceptable Behaviors 364 Shaheen Matombo 364 SKILL APPLICATION 367 Activities for Motivating Others 367 Suggested Assignments 367 Application Plan and Evaluation 368 SCORING KEYS ANDRead MoreProject Managment Case Studies214937 Words   |  860 Pagesstudies dated back to the 1970s and 1980s. It would xii PREFACE be easy just to change the dates but inappropriate in the eyes of the author. The circumstances surrounding these cases and situations are the same today as they were twenty years ago. Unfortunately we seem to be repeating several of the mistakes made previously. Recommendations for enhancements and changes to future editions of the text are always appreciated. The author can be contacted at Phone: 216-765-8090 e-mail: hkerzner@bwRead MoreIncome Taxation Solutions Manual 1 300300 Words   |  1202 Pagesto a new entity, the old corporation would then have a substituted asset received in exchange (cash, note receivable or shares in a new corporation). This still leaves the old corporation with a value equal to $1,140,000 plus the value of the other assets substituted for the property transferred out. While certain steps could be taken to perhaps alleviate this problem, they are rather complex and beyond the scope of this question (see section 55). However, by tracing the process of moving out the landRead MoreManaging Information Technology (7th Edition)239873 Words   |  960 PagesStrategic Transition CASE STUDY III-7 A Troubled Project at Modern Materials, Inc. CASE STUDY III-8 Purchasing and Implementing a Student Management System at Jefferson County School System CASE STUDY IV-1 The Clarion School for Boys, Inc.– Milwaukee Division: Making Information Systems Investments CASE STUDY IV-2 FastTrack IT Integration for the Sallie Mae Merger CASE STUDY IV-3 IT Infrastructure Outsourcing at Schaeffer (A): The Outsourcing Decision CASE STUDY

Men, Women, and Sports What is Acceptable Essay - 914 Words

Men, Women, and Sports: What is Acceptable? Throughout history, society has clearly defined the roles that men and women were expected to play. In these roles, men were seen as both physically and mentally stronger, and women were seen as more gentle, caring and physically and mentally weaker. As such, men participating in sports which demonstrate grace and elegance was not, and to some extent, still is not considered to be the norm. Likewise, women participating in sports which demonstrate or require a great deal of physical strength is considered to be un-ladylike. Additionally, there has been a certain physical image associated with both men and women, and when a person is physically different from what is considered the norm,†¦show more content†¦In other words, they are seen as men who are trying to be feminine, or women who are trying to be masculine. Thus, if they do not fit the image associated with the ideal man or the ideal woman, then they are branded as homosexual. This can be clearly illustrated by looking at various female tennis players, Martina Navratilova being the obvious example. Martina was the first female tennis player who really began to play tennis more as a power sport than a sport of technique. Thus she was seen to be playing in the style of men instead of playing womens tennis. Because she did not fit societys image of how a woman should look, behave and play tennis, she was ridiculed and branded as the proverbial bad egg when compared to her contemporaries. Additionally she was branded as a lesbian, which caused more hardship for her as she was forced to face a world which was much more homophobic at that time than it is now. Her sexual orientation is not really an issue here. It was just something that was used against her, and something that was assumed about her simply because she did not portray this feminine image that is expected of women. However, female tennis players who have continued to portray the feminine image in addition to being athletes have never been victim to the sort of ridicule and prejudice that Martina Navratilova was subjected to. In fact, it can be seen that women in all sports who portray a veryShow MoreRelatedThe Damaging Effect Of Sports On Women924 Words   |  4 PagesThe Damaging Effect of Sports on Women When it comes to the topic of sports, many people would assert that sports are a tool that can be used to bring people together. However, in her essay, â€Å"We Don’t Like Football, Do We?† Mariah Burton Nelson argues that sports have created a platform where men can be brought together to diminish the ideas and worth of women. Nelson argues that with the idea that men are meant to play sports that require more strength and force, women are beginning to increasinglyRead MoreEssay on The Evolution of the Image of Women in Sports1081 Words   |  5 PagesThe Evolution of the Image of Women in Sports 1. Through the readings, films, and discussions, we have looked at the image of women in sport. Discuss the images of women in sport and how they are affected by todays cultural ideal of women. All of the films that we watched provided different perspectives on how the image of women is situated in our culture. From the first movie, Dare to Compete, which highlighted the development of womens participation in sports, to Love and Basketball, whichRead MoreWomen And Women Experience Stress And Anxiety826 Words   |  4 PagesIntroduction Men and women experience stress and anxiety in many different ways in everyday life and in their respective sport. Anxiety is described as, â€Å"a negative response to a stimulus that includes both physiological (somatic) and psychological (cognitive) components†, while stress is described as, â€Å"a substantial imbalance between demand and response capability, under conditions where failure to meet the demand has important consequences† (Weinberg Gould, 2011, p. 20). Taking a look into what are someRead MoreFemale Professional Sports Than Male894 Words   |  4 Pagesand one of the main reasons form that I see is that there are not as much female professional sports than male. When I look at college sport pages and you look at the sports there are more female sports than boys’ sports at some schools. Even though they have more sports to play most of them has no opportunity further they sport careers. In the Playing Unfair video it said â€Å"we infrequently see images of women athletes as athletes† this got me thinking of RSM 317 and the 6 ways the media portrays theRead MoreSports Influence On The Dominant Social Values1515 Words   |  7 PagesSports influence on the dominant social values in American life Americans have always loved sports; although the sports early Americans practiced may not still today be what the majority of people enjoy. For example, early Americans hunted, swam, ran, rode horses and played competitive games such as tug of war. They also participated in military skills contests, which have always been seen as an acceptable form of leisure time activity across many cultures. Sports have always been part of the AmericanRead MoreBaseball And Softball Are The Victim Of It Essay1541 Words   |  7 Pagesbaseball and softball are different sports although they seem very similar. Confusing them as the same sport seems innocent enough, until you truly begin to understand the differences and why they exist. It is nationally understood that baseball is for boys and softball is for girls. The girls’ sport is baseball, but softer. It is meant to be easier and less complicated than baseball. The difference between a baseball and a softball is three inches (Rules of S port). It is amazing the amount of oppressionRead More The Progression of Gender Roles in American Society Essay658 Words   |  3 Pagesrole. We are told what is expected of men and women from birth until death. Many people influence our view of how we should act and what we should say such as our parents, friends, and even the media. Males and females play very different roles and these differences are apparent in our every day lives. These differences are not the same as they used to be. Society has changed the way it treats men and women over time. Around the beginning of the 20th century men and women had very specificRead MoreEssay on Gender Barriers in Athletics1138 Words   |  5 Pages Gender Barriers in Athletics 2. What are the social and cultural costs and benefits of an individual (male or female) entering a non-traditional sport for their gender/sex (eg women who enter body building, power lifting, boxing; men who enter synchronized swimming or field hockey)? Throughout history it is clear that not only women, but both genders have faced seemingly insurmountable barriers when attempting to break into a sport that is not proper or stereotypical for their gender toRead MoreEssay about Our Biased Culture is Hindering Women in Sports967 Words   |  4 PagesCulture is Hindering Women in Sports Only recently have women been able to compete in a very public way, with established leagues, payrolls and plenty of endorsement opportunities. Title IX has allowed teams of girls for almost every sport as well as better opportunities for sports scholarships to college and many other privileges only given to boys for their talents in sports. Under all these legal provisions and establishments for the encouragement of women in sports, women should now reallyRead More The Image of Women in Sports Today Essay1095 Words   |  5 PagesImage of Women in Sports Today We live in a world that changes quickly, so its no terrible surprise that the image of women in sports is changing quickly, as well. Relatively, it hasnt been that long since women were not even socially permitted to participate in sports or any kind of physical activity-- now, I dare say, its nearly expected. There are still remnants of past gender-types, but overall I think the image of women in sports has changed dramatically. It used to be that women were

Econ 2301 Study Guide - 1079 Words

ECON 2301: Principles of Macroeconomics Hennessy ECON 2301 Principles of Macroeconomics Time: Th 7:05 pm – 9:45 pm Synonym: 40512 Section: 023 Room: NRG2 2120 Instructor: Gregory Hennessy Office: NRG PB3 Hours: Th 6:30 pm – 7:00 pm Th 9:45 pm – 10:15 pm And by appointment Phone: Email: Course Description Principles of Macroeconomics deals with consumers as a whole, producers as a whole, the effects of government spending and taxation policies, and the effects of the monetary policy carried out by the Federal Reserve Bank. Macroeconomics is concerned with unemployment, inflation, and the business cycle. Text Required: Macroeconomics, Roger A. Arnold, 7th Edition, 2005 Recommended: Macroeconomics Study Guide, Roger A. Arnold, 7th†¦show more content†¦The last day to withdraw is Monday, November 27, 2006. Austin Community College Fall 2006 Department of Economics ECON 2301: Principles of Macroeconomics Hennessy Scholastic Dishonesty Acts prohibited by the college for which discipline may be administered include scholastic dishonesty, including but not limited to cheating on an exam or quiz, plagiarizing, and unauthorized collaboration with another in preparing outside work. Academic work submitted by students shall be the result of their thought, research or self-expression. Academic work is defined as, but not limited to tests, quizzes, whether taken electronically or on paper, projects, either individual or group; classroom presentations, and homework. Students with Disabilities Each ACC campus offers support services for students with documented physical or psychological disabilities. Students with disabilities must request reasonable accommodations through the Office for Students with Disabilities on the campus where they expect to take the majority of their classes. Students are encouraged to do this three weeks before the start of the semester. Austin Community College Fall 2006 Department of Economics ECON 2301: Principles of Macroeconomics Hennessy Course Calendar Date Start of Class (7:05 pm – 7:15 pm) 1st Half of Class (approx. 7:15 pm – 8:15 pm) 2nd Half of Class (approx. 8:30 pm – 9:45 pm)

The Ethics Of Police Officers - 967 Words

Police officers not only have to follow a set of rules and legislation, but they also must behave in a decent manner while on duty as well as off duty. Unfortunately, nobody is perfect, and police officers also make wrong decisions that could jeopardize the integrity of their police department. Often people know something they do is wrong. However, they still do it because they feel no harm will come to them or it they think nobody will ever find out. For instance, cheating on a test is wrong, but people do it because they think they can t get away without the professor finding out. There was a case where pictures were posted online about an bad officer conduct. On June 26th, 2013 a Grapeland, Texas officer was fired because of his unethical behavior. Apparently, the police officer was at a party. The police officer allowed a female at the party to wear his gun belt with his loaded gun, ammunition and Taser still on the belt. The female was holding an alcoholic drink while wearing the officer duty rig. A person at the party took pictures of the woman wearing the gun belt and posted them on social media. Once several individuals saw the pictures online, they complained to the Chief of Police. Consequently, Chief Franklin terminated officer because his behavior went against the law enforcement code of ethics. Chief Franklin said, All of our guys understand the ramifications of being irresponsible with their firearms, with their weapons and with their position in the city Show MoreRelatedThe Ethics Of The Police Officer1827 Words   |  8 PagesIntroduction Ethics may be defined as the, â€Å"principle of honor and morality; accepted rules of conduct; the principle of conduct governing an individual or group (Maine Criminal Justice Academy [MCJA], 2002, p. 3). Trust and integrity are precious resources, easily squandered, hard to regain. They can thrive only on a foundation of respect for veracity (Bok, 1989). The need for ethical policing serves as a necessary foundation for the establishment of trust and respect between the community and thoseRead MoreEthics and Law Enforcement: Ethical Conduct for Police Officers676 Words   |  3 PagesEthical Conduct for Police Officers Ethics among police officers is critical to maintaining law and order in a democratic society. Whether responding, investigating, interrogating, interviewing, or handling evidence, police interface directly with citizens and possess a great deal of power (Borello, 2012). When they are corrupt or otherwise unethical, it compromises balance and safety in a community and in society as a whole. Ethical behavior helps instill public trust in the systems and policiesRead MoreEthics And Character Analysis Interviews1677 Words   |  7 PagesEthics and Character Analysis Interviews Introduction Many law enforcement officers in the United States are good, dedicated and committed to serving the people by protecting them and their property. In most cases, however, we hear news of police officer involvement in criminal activities or unethical behavior such as theft, robbery, abuse of authority and excessive coercion. The indication of police using force against suspects and committing crimes does not appear favorable to the public becauseRead MoreCode Of Conduct For Law Enforcement Essay1465 Words   |  6 PagesEthics in Criminal Justice Assignment 1 Sydney E Vaughn CRJU 1400 Ethics and Cultural Perspectives in Criminal Justice Professor Stephen N. Knights Jr October 22, 2016 Contents Introduction 2 Police Ethics 2 Corruption 3 Police Corruption 3 Police Discretion in Ethics 4 Code of Conduct for Law Enforcement 4 Types of Police Corruption 4 Ethics in the Courtroom 5 Prosecuting Attorneys 5 Defense Attorneys 5 Ethics in Police Training 6 Closing 6 Introduction Ethics by definition states thatRead MoreThe Ethical Dilemma of a Police Officer Essay1333 Words   |  6 PagesDilemma of a Police Officer Professions are guided by codes of ethics to aid them in performance of their duties and to ensure maintenance of high standards of conduct. Police officers are faced with a maze of obligations in the performance of their official duties. The â€Å"Law Enforcement Code of Ethics† and â€Å"Canons of Police Ethics† were created to make explicit the conduct considered appropriate for police officers and to guide them in the performance of their duties. Although police have these guidesRead MorePolice Codes Of Conduct And Police Code Of Ethics1560 Words   |  7 Pages Police officers are held to a higher standard than most members in society and the community they serve. Not only must they observe and abide by the common law of the land, there are additional rules and principles they must abide by. This is illustrated in the police officer s code of conduct and police code of ethics. Many police departments have their own code of conduct which are to be followed by the officers. Just like any other profession, there are no fool proof rules and standards.Read MoreShould A Police Officer Conduct Affected His Job?981 Words   |  4 PagesUnfortunately, nobody is perfect, and police officers also make wrong decisions that could jeopardize the integrity of their police department. Often people do something that they know is wrong. However, they still do it because they feel no harm will come to them or they think nobody would ever find out. For instance, cheating on a test is wrong, but people do it because they think they can get away without the professor finding out. There was a case where a police officer conduct affected his job. On JuneRead MoreCriminal Justice: Ethics and Integrity676 Words   |  3 PagesEthics and integrity are important to a police chief or county sheriff in a number of ways. First, ethics and integrity assist a police chief or a county sheriff to recruit the best officers who can work in their departments. It is only through application of the principles of ethics and integrity that a police chief or a county sheriff can identify these qualities in the potential applicants, and use them in the recruitment process. Second, ethics and integrity are important to a police chief orRead MoreEthics : Defining Police Ethics1455 Words   |  6 PagesPolice ethics play a major role in law enforcement today, ethics are fundamental towards helping law enforcement build trust within communities, provide public safety, and stop crime. Into today’s law enforcement, ethics is posing a major role with police corruption and poli ce brutality. Police brutality has also been amplified majorly though the force multiplier or as we better know as the â€Å"media†. Defining police ethics come down to good police officer to bad police officer, or living by theRead MoreThe Ethics Of Police Ethics Essay1631 Words   |  7 Pagesfoundations of police ethics. The reasoning following public corruption indicates an underlying social institutional structure that our country has created. In 2006, Louis Eppolito and Stephen Caracappa were convicted of racketeering, extortion, obstruction of justice, conspiracy, and murder charges. Louis and Stephen worked in the NYPD police department; however, they were actually working for the Lucchese crime family mafia. In 2001, Joseph Miedzianowski worked as both a police officer and a drug kingpin;

Analysis on Students’ Late-Coming Factors Free Essays

These past school years, many Senior High school students come late to school. As a result, their academic subjects are affected as well as their grades. They will miss classes that can affect to their class performance. We will write a custom essay sample on Analysis on Students’ Late-Coming Factors or any similar topic only for you Order Now That’s why every Senior High school students should eliminate the cause regarding tardiness as soon as they can. A tardy student presents a lack of responsibility and punctuality. Being tardy is a sign of neglectfulness and a waste of time. Being on time, not just in school but also in every appointment/s that we have, is not only a duty for students, but also a part of good manners, reverence and reputation. Hence, students should be aware on how to value time and do their best not to be unpunctual individual at all times. Nowadays, tardiness is not an issue for Senior High School students. For them, it is a normal thing at all. Some reason that promotes the tardiness of students can tell whether it is being committed or being peer pressured. When they come to class late, they can buckle the flow of a discussion, distract their classmates, delay learning, and generally erode class morale. Moreover, if left unchecked, lateness can increase the number of possible reasons students arrive ate to their class, become chronic and spread throughout the class. â€Å"Students who regularly meet with mentors are 52% less likely than their peers to skip a day of school, 37% less likely than their peers to skip a class period, and are 36% more likely to aspire to enroll in and graduate from college.† (Mobius Mentors) They say punctuality is the soul of everything that what we do. Being punctual avails us to engage with many opportunities. But how can a student avail this opportunities if they are often linked into tardiness? For the past years, most students forget to apply punctuality. They are unpunctual and very lazy to go to school and engage with school activities wherein those activities can enhance their mental and social capability. Students linked into tardiness increases every year. And because of this, school principals create some alternative ways to help students to fulfill their teachers’ requirements and give students some punishments so that they won’t commit it again. The given tasks that gave to those unpunctual students will be guided by their parents or guardian. And because it they won’t disturb ongoing classes that usually get to misinformed them during classes in a particular subject/s. How to cite Analysis on Students’ Late-Coming Factors, Papers

Promotional Strategies for ABC College-Free-Samples for Students

Question: Discuss about the Marketing Policies to be Implemented by ABC College. Answer: Introduction Education sector is one of the most attractive and profitable sectors in the present scenario (Breneman 2012). Numerous new educational institutions are entering this sector to gain a pie of market share (Casidy 2013). Existing institutions are diversifying their offered courses to cater to more number of customers. ABC College was established on 2008 and gradually it is growing. They are intending to launch new course named, Certificate IV in marketing. They are also intending to enter in the global market by catering to overseas students. However, extensive marketing policies need to be implemented to aware and attract the probable students. This report will discuss about the suitable promotional strategies for ABC College along with all the aspects of marketing policies. Recommendation will be discussed based on the findings to further improve the effectiveness of the promotional strategies of them. Marketing policy To push their new course and to attract international students, ABC College has implemented various marketing strategies. Attending different career fairs and expos can be a beneficial strategy (Osbom et al. 2014). This will enable them to increase their identity in the international market and have the information regarding the expectation of the international students. It will also provide the option of meeting the probable leads physically and resolve their queries. Marketing through social media is another effective tool to reach out to larger audience. The probable customers for them will be from the younger generation and majority of them are comfortable in the social media (Burchell, Rettie and Patel 2013). Thus, it will be beneficial for them to communicate to the target audience in a two-way approach. Consulting agents are also beneficial in providing students from various regions without the direct involvement of the college. They also act as the branch around the world. Therefore, through them, students from different regions around the world will have the access to their courses offered and can get admission from there. The last effective promotional strategy is generating positive word of mouth. ABC College already has large number of existing students from different departments. They can act as the marketing agents by transmitting good word of mouth about the college (Sweeney et al. 2012). If the service provided to them is good then, they will automatically transfer it to their known circle. It can be act as a good and effective tool for marketing. These promotional strategies are compliant with the promotional policy of ABC College. All the queries of the students irrespective of their cast, creed and religion will be solved. Third party consultancy are being instructed about not providing false and bubbled up information to the customers. In transmission of word of mouth, prevention of leakage of any private and confidential information will be the top most priority (Heatherly et al. 2013). Marketing objectives The main objectives of the promotional strategy will be to attract more students and gain more recognition in the international market (Kotler et al. 2015). The newly introduced course is unknown to the probable students. Thus, promotional activities should cover the major part in promoting the new course. Another marketing objective of ABC College is to gain foothold in the Korean market. ABC College has zero presence there, thus it is important for them to attract students from there. First step of marketing should attract probable students. Social media marketing should be initiated to communicate with the international students. It is difficult to determine the expectation of the international students without being there. Marketing through social media will enable them to communicate with the students more effectively (Tuten and Solomon 2014). For the Korean market, the promotional strategies should be customized according to their requirement and preference pattern. The second step will be to resolve their individual queries by meeting them physically through different expos and fairs. The cost for online media marketing will be nearly $5000 and the cost for attending expos and fairs will be $10000 approx. Total budget for the entire promotional activities should be $20000. From the total budget, $15000 will be for the activities and $5000 will be used for student visit, consultancy expenses and miscellaneous expenses. Separate designated work force is required to drive the promotional activities. New course launch function Promotional Campaign Course launch function Campaign duration: 3 months Campaign objectives: To aware the potential students about the new course Marketing activity Resources required Staff responsible Deadline Cost Organizing seminars in various locations. Addressing the queries of the students. Devices for conducting seminars. Marketing team and consultants responsible for conducting seminars. 1 month before the start of the session. $12000 Advertisement in Korean magazines Promotional Campaign Promotional advertising in Korean print media Campaign duration: 6 months Campaign objectives: To attract Korean students and gain a foothold there. Marketing activity Resources required Staff responsible Deadline Cost Advertising through various print, media customized according to the preference pattern of the Korean customers. Local human resource and manager to monitor the effectiveness of the advertisement. Promotional team responsible for overseas market. 1 month before the start of the session. $171000 Marketing coordination Marketing strategies to be implemented are being discussed in the management. Majority of the members are agreed with the policies. Allotments of the members are done according to the background and qualification of the members. A specific department to look after the international students is being incorporated. Recruitment of new employees is also being discussed. New employees are required to look after the activities around the world. A separate team will be initiated for the Korean market only. Diversified workforce will be maintained to meet the different preference pattern of the students around the world (Saxena 2014). New employees will be recruited with the help of local recruitment consultancy in the particular region. Budget has been partly allocated by the finance department of ABC College and partly will be allocated by determining the initial output of the activities. Launch function will be conducted simultaneously in various locations. Auditorium will be the best place to conduct. Time duration will be of 2 hours and will be conducted in the evening to attract from audience. Guest will include prominent individuals from the marketing fields, professors from ABC College and will be open to any students or people. It will be interactive session and various queries will be discussed (Fink 2013). For the Korean market, advertisements will be according to the requirement of the Korean students. Focus group Focus group meeting was being conducted with the selected audience to gain an authentic feedback from them about the implemented promotional strategies (Stewart and Shamdasani 2014). It is being seen that, implementing new strategies has garner interest among the probable students. They are now more aware about the courses offered in ABC College. Extensive advertisement has also generated required recognition in the market. Thus, consultants are now more interested about this college. Added services providing by the college is attracting more overseas students. Recommendations Customized promotional activities such as the activities done in the Korean market will have to be initiated for other markets also. It will helps in attracting more students from the different regions if the benefits can be communicated to them properly. More overseas students are enrolling in this college. Hence, seats should be increased in order to admit more students. This is due to the reasons that, negative image will be created if students are denied seats. Customer support should be more effective in order to address the increasing queries of the student (Tucker 2013). Holistic approach of monitoring is required to look after the promotional teams and consultancies to determine their effectiveness. Conclusion Having analyzed various aspects of the marketing policies to be implemented by ABC College, this report concludes that effective marketing strategies are being initiated by them. Analyzing the feedback of the students and the consultants, it is seen that, these strategies are generating positive image for the college. Strategies are also effective in terms of enrolling more students. Further improvements by following the above discussed recommendations will help them to penetrate in more markets References Breneman, D.W., 2012.Earnings from learning: The rise of for-profit universities. SUNY Press. Burchell, K., Rettie, R. and Patel, K., 2013. Marketing social norms: social marketing and the social norm approach.Journal of Consumer Behaviour,12(1), pp.1-9. Casidy, R., 2013. The role of brand orientation in the higher education sector: a student-perceived paradigm.Asia Pacific Journal of Marketing and Logistics,25(5), pp.803-820. Fink, L.D., 2013.Creating significant learning experiences: An integrated approach to designing college courses. John Wiley Sons. Heatherly, R., Kantarcioglu, M. and Thuraisingham, B., 2013. Preventing private information inference attacks on social networks.IEEE Transactions on Knowledge and Data Engineering,25(8), pp.1849-1862. Kotler, P., Keller, K.L., Manceau, D. and Hmonnet-Goujot, A., 2015.Marketing management(Vol. 14). Englewood Cliffs, NJ: Prentice Hall. Osborn, D.S., Kronholz, J.F., Finklea, J.T. and Cantonis, A.M., 2014. Technology-savvy career counselling.Canadian Psychology/Psychologie canadienne,55(4), p.258. Saxena, A., 2014. Workforce diversity: a key to improve productivity.Procedia Economics and Finance,11, pp.76-85. Stewart, D.W. and Shamdasani, P.N., 2014.Focus groups: Theory and practice(Vol. 20). Sage publications. Sweeney, J.C., Soutar, G.N. and Mazzarol, T., 2012. Word of mouth: measuring the power of individual messages.European Journal of Marketing,46(1/2), pp.237-257. Tucker, F.G., 2013. Creative customer service management.International Journal of Physical Distribution Logistics Management. Tuten, T.L. and Solomon, M.R., 2014.Social media marketing. Sag